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SkyFi: Unlocking a Global Audience with Rask AI

Democratizing geospatial data worldwide
100M users reached
via localized launches
90–95% efficiency
less manual translation
Smart language picks
based on usage data
Stronger teamwork
with culture-fit content

Context

Company
SkyFi is headquartered in Austin, Texas, with teams across Europe and the US. The company’s mission is to make geospatial data, satellite imagery, and balloon analytics accessible to enterprises and individuals through a user-friendly mobile and web app.
Industry
Satellite Imaging & Geospatial Analytics
Key features used
Automated Translation, Voice Clone
SkyFi

SkyFi’s platform democratizes access to high-resolution satellite and aerial imagery, empowering customers to obtain and analyze geospatial data on demand. By streamlining the acquisition process, SkyFi removes technical barriers and accelerates decision-making across industries.

“I think Rask AI is a pivotal tool for marketing and global connectivity in general. It’s only a matter of time until everyone starts using it.”
Tom Babb
Tom Babb
Growth Marketing Manager, SkyFi

The Challenge

SkyFi faced several obstacles in engaging a global audience:

  • English-only content

    All announcement videos and support materials were exclusively in English, limiting SkyFi’s ability to connect with non-English-speaking users.
  • High cost & long turnaround

    Traditional video localization was prohibitively expensive and time-consuming, making it impractical for rapid, frequent releases.
  • Untapped market potential
    Without localized content, SkyFi risked leaving significant marketing opportunities on the table across regions where English proficiency is low.

The Solution

Rask AI’s comprehensive video localization platform enabled SkyFi to break language barriers and streamline its global outreach:

  • Expanding global reach

    By translating and dubbing new product announcement videos into 10 languages, SkyFi increased its potential audience by approximately 100 million users.
  • High-quality translation & voice cloning

    Rask AI handled 90–95 percent of SkyFi’s translation workload, with VoiceClone preserving the authenticity of the brand voice across top languages.
  • Strategic marketing insights

    SkyFi translated a CEO keynote into the top languages and used ad engagement metrics to prioritize further localization efforts, optimizing resource allocation.
  • Strengthening customer & partner relationships

    Localized videos generated positive feedback, leading to new inquiries and stronger engagement with distribution partners.
  • Industry influence & broader adoption

    SkyFi’s success with Rask AI attracted investor interest and inspired other organizations to adopt AI-driven localization strategies.

The Impact

100 million more potential users reached through localized announcements.
Enhanced global team collaboration via culturally relevant materials.
90–95% translation efficiency, reducing manual workload.
Data-driven prioritization of languages for app localization.
“We announced the release of new product integrations in 10 different languages, which was able to max our potential reach to around 100 million more users.”
Tom Babb
Tom Babb
Growth Marketing Manager, SkyFi